Stores are located in major metropolitan areas and operate under a low-cost/low-margin trading philosophy. This ethos equals high volume distribution of merchandise at competitive prices.

The cornerstone of the value offering to all customers is the merchandise differentiation on quality, innovation, style and pricing. Makro continues to invest extensively in broad-based development of leadership and management competencies as well as basic literacy and numeracy skills. Open dialogue with all employees and their representative bodies is actively encouraged.